Jerry West Nba Logo

The NBA logo is one of the most recognizable sports logos in the world. The man behind the design is Jerry West, who was a player for the Los Angeles Lakers from 1960 to 1974. As a player, West was known for his intense competitiveness and clutch shooting.

He was also named an All-Star 14 times and named to the All-NBA First Team 10 times. After his playing career, West became a successful coach and executive. He helped lead the Lakers to eight NBA Finals appearances as head coach and four championships as general manager.

In 1996, he was inducted into the Naismith Memorial Basketball Hall of Fame.

In Jerry West’s storied career, he was many things. He was a 14-time All-Star, a champion, an MVP, and a Finals MVP. But perhaps his most lasting legacy will be the NBA logo.

That’s right, the iconic silhouette of a player dribbling is based on a photo of West from 1970. It has been used since 1971 and is one of the most recognizable logos in all of sports. West passed away this week at the age of 83.

In honor of his incredible career, we’re taking a look back at how the NBA logo came to be. The original design was created by Alan Siegel and George Lois. They took inspiration from several different sources, including the National League’s baseball logo and Michael Jordan’s dunking pose.

But it was West’s photo that served as the primary inspiration. Interestingly enough, West was never compensated for his contribution to the logo. He once joked that he should have been paid royalties every time it was used!

While we’ll never know what might have been had West been properly compensated for his role in creating the NBA logo, we can all agree that it’s a fitting tribute to one of basketball’s greatest players.

Why Is Jerry West "The Logo"?

Is Jerry West Paid for the Nba Logo?

No, Jerry West is not paid for the NBA logo. The logo was designed in 1971 by Alan Siegel and John Rogicki and is owned by the NBA.

Who is behind the Nba Logo?

The NBA logo is one of the most iconic logos in all of sports. It was designed by Alan Siegel in 1971 and has been relatively unchanged since then. The logo features a red, white, and blue basketball with the letters “NBA” inside of it.

The simple yet effective design has helped make the NBA one of the most recognizable brands in the world. So who is behind this iconic logo? Alan Siegel is a legendary graphic designer who has created some of the most recognized logos and brands in the world.

He is responsible for designing logos for companies like Coca-Cola, NBC, and FedEx. When he was approached by the NBA to design their logo, he knew that he wanted to create something that would be instantly recognizable and would stand the test of time. And that’s exactly what he did.

The NBA logo has become an institution in the world of sports and branding, and it all started with Alan Siegel’s simple yet brilliant design.

Who is the Nba Logo Modelled On?

The NBA logo is modelled on Jerry West, a former player and executive for the Los Angeles Lakers. The image of West was designed by Alan Siegel and has been in use since 1971.

Jerry West Nba Logo


Jerry West Net Worth

As of 2021, Jerry West’s net worth is estimated to be $80 million. Jerry West is a retired American basketball player who spent his entire professional career with the Los Angeles Lakers. He played 14 seasons in the NBA, all with the Lakers.

He was an All-Star 12 times and a member of the All-NBA First Team 10 times. He was also named the NBA Finals Most Valuable Player in 1969. After his playing career, he became a successful head coach and executive in the NBA.

He served as the head coach of the Lakers for three seasons and was also their general manager for 16 years. In that time, he helped build one of the most successful teams in NBA history, winning five championships with them as their general manager. West has been described as one of the greatest players and executives in NBA history.

His accomplishments have led to him being inducted into both the Naismith Memorial Basketball Hall of Fame and the Naismith Memorial Basketball Hall of Fame as a player and executive respectively. His jersey number (44) has been retired by both the Lakers and West Virginia University, his alma mater.


The NBA logo is one of the most iconic and recognizable logos in all of sports. And for good reason: it’s a perfect representation of the league itself. The logo was designed by Jerry West, who is widely considered to be one of the greatest basketball players of all time.

West played his entire career with the Los Angeles Lakers, and was inducted into the Naismith Memorial Basketball Hall of Fame in 1980. In addition to being an incredible player, West is also responsible for designing some of the most iconic images in NBA history, including the Lakers’ “Showtime” logo and the original NBA logo itself.